Amsterdam, Netherlands – September 2nd, 2025 – Cinelab, the Netherlands-based audiovisual cooperative, has announced its investment in 15 units of the revolutionary Sony BURANO camera. This landmark decision positions Cinelab as the first collective in Europe to adopt the BURANO on such a scale, underlining its commitment to innovation, image quality, and creative flexibility.

Cinelab, an established production network of camera and sound professionals, is widely recognized for its work across high-end documentaries, series, reality shows, and TVC (commercials). Its portfolio includes notable productions such as Who is the Mole, Heel Holland Bakt, The Barbie Tapes, Inside the TBS, and Max Verstappen: Anatomy of a Champion. In selecting the BURANO, Cinelab reinforces its philosophy of staying at the forefront of industry technology.

The Sony BURANO bridges the gap between Sony’s VENICE 2 and the FX9, offering a rare blend of cinematic performance and compact usability. With an 8.6K full-frame sensor, internal X-OCN LT recording, built-in ND filters, and industry-leading autofocus, the BURANO is ideal for both narrative filmmaking and dynamic documentary shooting. Version 2.0 firmware, recently released, added critical workflow and monitoring upgrades—further enhancing the BURANO’s appeal for professional crews. This will be on display at the upcoming IBC tradeshow in Amsterdam.

“This camera once again gives us that latitude and freedom we so need as creators,” said Rogier den Boer, Cinematographer, Cinelab. “We cover a wide range of formats—from fast-paced reality shows to carefully lit documentaries—and BURANO’s flexibility lets us bring the right tool to every creative challenge.”

The BURANO’s in-body image stabilization (IBIS), combined with Sony’s E-mount OSS and PL-mount compatibility, allows seamless switching between handheld and rig-based shooting. This makes the BURANO especially well-suited for productions that demand agility without compromising image quality. Cinelab also cited the camera’s ability to work with familiar accessories and fast turnaround times in post-production as major advantages.

The investment was made in collaboration with trusted Dutch equipment provider Vocas, whose customized accessories and rapid delivery helped ensure the BURANO fleet was production-ready within days. Each Cinelab member received a configuration tailored to their workflow, streamlining the integration of the new system across the cooperative.

Cinelab’s deployment of the BURANO is already paying off. The camera has been used across multiple high-profile Dutch productions, where its low-light performance, cinematic color science, and compact form factor have proven indispensable on set.

“Our team was already a heavy user of FX9 so the BURANO felt like a natural next step. The BURANO is fast, precise, and elegant. It delivers in every way that matters: on set, in post, and on screen,” said Rogier den Boer, Cinelab.

With this bold step, Cinelab strengthens its position as an innovative player in the AV industry.

For more information, visit: www.cinelab.nl.

Follow Sony’s cinematography journey on https://www.instagram.com/sonyprofilmmaking/?hl=en.

To learn more about the Sony BURANO, visit: Sony BURANO Product Page.

 

About Sony Corporation  

Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and is responsible for the Entertainment, Technology & Services (ET&S) business in the Sony Group. With the vision to “continue to deliver Kando and Anshin* to people and society across the world through the pursuit of technology and new challenges,” Sony Corporation supports the Sony Group with technology to create the entertainment of the future together with creators.

For more information, visit: www.sony.net

* Both Japanese words, Kando means emotion and Anshin has various meanings such as peace of mind, reassurance, reliability and trust.

 

About Sony Europe B.V. 

Sony Europe B.V. is a subsidiary of Sony Corporation and is headquartered in UK. We drive Sony’s leading Entertainment, Technology & Services business for consumer and professional markets, as well as Imaging & Sensing Solutions business across Europe. From R&D and engineering, design, to sales, marketing, distribution and customer service, we work to deliver Sony’s purpose to fill the world with emotion through the power of creativity and technology. ​ ​ ​

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